Question 1

What is Tealium CDP used for?

Accepted Answer

Tealium CDP is enterprise-grade customer data platform for unified data and real-time activation. It is commonly used for customer data unification, real-time personalization, cross-channel marketing, and data governance and compliance.

Question 2

Is Tealium CDP free, and how is it priced?

Accepted Answer

Tealium CDP uses enterprise pricing, typically a custom quote based on seats, usage, and requirements. Contact the vendor for a quote.

Question 3

What compliance certifications does Tealium CDP have?

Accepted Answer

Tealium CDP lists SOC 2, GDPR, and ISO 27001 compliance, indicating adherence to recognized security and data-handling standards relevant to enterprise procurement.

Question 4

How can Tealium CDP be deployed?

Accepted Answer

Tealium CDP supports Cloud and Hybrid deployment. It is delivered as a cloud-hosted service.

Question 5

What does Tealium CDP integrate with?

Accepted Answer

Tealium CDP documents 8 integrations, including Salesforce, Google Analytics, Adobe Experience Cloud, AWS, Microsoft Azure, and Marketo.

Question 6

When was Tealium CDP founded?

Accepted Answer

Tealium CDP was founded in 2008 and has raised Acquired in funding.

Question 7

Is Tealium CDP enterprise-ready?

Accepted Answer

Based on cataloged data, Tealium CDP has an Enterprise Readiness score of 77/100 (Strong tier), derived from its compliance, deployment, integration, adoption, and company-maturity signals.