Zia (Zoho CRM AI)

About

Zia is the AI assistant within Zoho CRM that handles various sales and customer relationship tasks. It includes AI Agents for Sales that execute business tasks autonomously, and Generative AI capabilities that create modules, reports, and workflows. Zia provides prediction features including churn prediction, Zia scores for prospect conversion likelihood, and field prediction for custom business requirements. It offers AI forecasting to detect anomalies in target accomplishments and identify gaps between targets and achievements. The recommendation engine suggests products, services, and the best time and mode to contact customers. Additional capabilities include data enrichment from the internet and email signatures, anomaly detection for unusual events, automation suggestions for workflows and macros, and business intelligence features like Strategy influencer and Zia presentation. Zia also provides AI for emails and calls with transcription and sentiment analysis, Vision AI with intelligent character recognition and image validation, Voice of the Customer analytics, and Custom AI through QuickML for creating custom machine learning models.

Read from zoho.com on 2026-08-26. We describe what the vendor states; we do not audit it.

Composite of public compliance, deployment, integration, adoption, and company signals. “Not disclosed” reflects gaps in available data, not a vendor deficiency.

Enterprise Use Cases

Integrations

How Zia (Zoho CRM AI) compares

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